TENNANT COMPANY NATIONAL SALES VIDEO WINS PRESTIGIOUS TELLY AWARD

Tennant Company, a leading manufacturer of surface maintenance equipment, has announced that a video created for the close of its 2006 national sales meeting earned Platinum Best of Show honours in the meeting/convention category at the Telly Awards, an international film and video competition that draws more than 4000 entries.

The five-minute video was shot almost entirely on-site during the sales meeting and incorporated sophisticated, three-dimensional animation and illustrations. It was created by Studio:23 LLC in St. Paul, Minn.; Curtis S. Laine produced, shot and edited the video under the direction of Chris Deets, communications manager for Tennant.

“Tennant is widely known for its superior cleaning technologies for the industrial and commercial markets, but we also operate a highly competitive marketing program,” said Melissa J. Engelhart, director of business marketing for Tennant. “It is a true honour to have one of our signature internal marketing vehicles honoured with a Telly Award.”

According to Engelhart, this is not the first marketing industry honour Tennant has received. The opening video for the company’s 2005 national sales meeting won a Gold Aurora Award, its 2004 video won a Communicator’s Crystal Jade Award of Excellence, and its 2003 “Replacement Revolution” direct marketing campaign won a bronze ARC Award.